# Brand — Ember & Cole
**Founded:** 2026-07-02 (relaunched as a coffee/espresso authority network — prior candle/wellness brand content retired, not kept as a legacy section)
**Model:** RenovateGuide-style topic-silo network — one subdomain per coffee/espresso topic, national content and affiliate play, not a local business
**Author:** Nora Voss, Home Barista & Coffee Equipment Reviewer, Q Grader-in-training
**Positioning:** First-person practitioner testing, not clinical lab review — long-tail, technique-driven, and seasonal queries where established authorities (Homegrounds.co, Sweet Maria's, Coffee Chronicler) are thin
**Network:** 18 topic-scoped subdomains under ember-cole.com, zero topic bleed per silo